It is always important how the year starts for your company. Kick-off meetings are crucial for sales teams, big corporate teams, teams going through change or companies recovering after reorganization.

Here are five golden rules to organize efficient business events:

1.    Downtown location, easy access, great surroundings.

You always have to consider the most convenient location for your audience. Where do they come from? Do they need to parking or they come with the public transportation? Do they need accommodation? Do you want to offer them a city experience?

InterContinental is located in the heart of the city, at the Kilometre 0. Guests can easily reach the hotel via public transportation or, if they choose to drive, they can use the underground public parking. We are a few minutes away from most landmarks in the city, so if your kick-off or business meeting involves a cultural tour, a local stop or entertainment (a night at the theatre), everyone will change locations in no time.

The InterContinental view over the city is legendary, and some of our business event venues will put Bucharest at your guests' feet. Choose a hotel venue which best suits your needs: link sali

2. Memorable food & beverage experience

Each event menu should be tailored to the occasion and the people attending it. Think about the flow of the event and the type of meals which are appropriate for it. For a half day event, it is recommended to offer two coffee breaks and a Chef’s choice business lunch, while for a full day event you have to take into consideration a richer lunch and third coffee break in the afternoon.

Then, think about the nationalities and the culinary preferences of your delegates. Some would prefer healthy or vegetarian food; some could have meat restrictions or allergies. Always look for quality first and for a good value of the menus.

At InterContinental we put great value on the quality and experience with us.  We use our considerable culinary know-how to create authentic menus, coffee breaks, lunch and dinner menus. We source ingredients locally where possible, with the emphasis on fresh, seasonal and natural produce. You will find personalized menus based on event type, culinary preferences, nationalities, and season. Our Executive Chef, Cristian Marino, is always ready to add an Italian twist to your business menu, if it suits your taste and needs.

3. Instant operational service  

For any event organizer, it's very important to stay in touch with the operational team in the location. When they know all the small details, they can be the key to the success of your event. Set up changes, materials transportation, last minute details – they are the ones to help you.

InterContinental Bucharest’s Banqueting team is always present, proactive, very flexible and charming. It's reassuring to know they will be there for you, both before, during and after the event.

Good to know! All phones inside the meeting rooms have an Instant Service button with direct access to the operational team at all times.

4. Great technical conditions

People generally attend the event in person. But virtual input can be a great incentive, especially if we are talking about remote partners/regional CEOs etc. who can join the event via video, webinar, and other media.

Stay corporate, but with a stylish twist. When presenting their vision for the future, the company’s top management will be flattered to be placed on an optimistic background (warm colours, natural light, orderly patterns).

At the InterContinental Bucharest you will find all necessary technical support for any kind of business event, from simultaneous interpretation to video conference, as well as a high speed internet connection. All our venues combine the functional and the aesthetic in the most remarkable way, so rest assured - your guests will certainly be impressed!

5. Benefits

Think about the benefits you and your company are offered when choosing the venue for your event, not just short term benefits as discounts (which are tricky, by the way!) but also long term benefits as points, upgrades, complimentary access to other services, credit for next events.

At the InterContinental Bucharest, you have a lot of benefits as a meeting planner. Our special programs and promotions like IHG Business Rewards, Meetings Options or Meetings Incentive Options allow you to customize your events effortlessly and earn points or services of you and your company in the same time.

And, last but not least, look for travellers’ reviews. Here is how our guests rated their experience with us: World Travel Awards 2015 - Romania's Leading Business Hotel, Meetings Satisfaction Survey 2015 Score: 96.93 (out of 100 points), TripAdvisor Popularity Index 2015 (No.1 five-star international hotel brand in Bucharest), TripAdvisor Top 10 Luxury Hotels in Romania 2016 (No.1 five-star international hotel brand in Romania).

(p) - this article is a advertorial