Telecom operator Orange will enter the TV broadcasting segment this year, after receiving the license to re-broadcast audiovisual programs via mobile, according to Romanian daily Gandul. The telecom company will also launch an online platform with multimedia content, including films, documentaries and several TV channels, according to Romanian blog airclicks.ro, which has already had a sneak peak at the new platform. Romania media sources suggest Orange's launch on the TV segment could happen in April or May this year.

Orange Romania ended 2012 with 10.2 million customers and revenues of EUR 913 million. The company's future entry on the online multimedia and TV broadcasting segment is similar to competitor's Romtelecom, the landline operator, which runs its Dolce WebTV platform, that offers pay per view films and free TV broadcasting.

editor@romania-insider.com