Tzafrir Granat, the marketing manager of dairy company Muller Dairy Romania, has been promoted general manager of the company. He has replaced Jacob Katz, who will hold another position in the mother company CBC Group.

Granat has been running marketing for Muller Dairy Romania since 2008, having been in charge with launching the Muller yoghurt on the local market. Before coming to Romania, Granat has been marketing vice-president with Prigat Israel for five years. He holds an MBA with Distinction in Marketing from the Tel Aviv University and holds a BA in Business Management.

Eduard Popisteanu has also been promoted marketing director, replacing Tzafrir Granat. Popisteanu holds an MBA from the Open University in UK and a BA in Civil Engineering. He used to work with Atlas Corporation, SBS and Tuborg Romania.

editor@romania-insider.com